Diamonds are only a girl's best friend until she learns how they're mined.
Then she's much more likely to seek our kind of jewelry, hand made by artisans working for themselves (instead of employees at a jewelry company listed on the nasdaq). Now doesn't that sound infinitely more intriguing, unique... and precious?
Our jewelry is also fairly traded, made in artist cooperatives in at least eight countries including Thailand, Kenya, Niger, Peru and India. If you met them, you would be proud to wear their handiwork.